{"id":3335666,"date":"2026-05-08T10:37:56","date_gmt":"2026-05-08T08:37:56","guid":{"rendered":"https:\/\/waterexpo.se\/for-visitors\/latest-news\/growing-interest-in-swedens-water-and-wastewater-sector\/"},"modified":"2026-05-13T08:54:58","modified_gmt":"2026-05-13T06:54:58","slug":"growing-interest-in-swedens-water-and-wastewater-sector","status":"publish","type":"page","link":"https:\/\/waterexpo.se\/en\/for-visitors\/latest-news\/growing-interest-in-swedens-water-and-wastewater-sector\/","title":{"rendered":"Growing interest in Sweden\u2019s water and wastewater sector"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;dcffbe7c-d829-4b92-9e28-730b66b1c6df&#8221; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;206deg&#8221; background_color_gradient_stops=&#8221;rgba(0,0,0,0) 24%|rgba(0,0,0,0.9) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/waterexpo.se\/wp-content\/uploads\/2026\/03\/pvc-ror-1920&#215;1280-1.jpg&#8221; background_position=&#8221;top_center&#8221; background_vertical_offset=&#8221;71%&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;b47dc7b0-0c21-48f4-9be5-365125495c37&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_cta title=&#8221;Growing interest in Sweden\u2019s water and wastewater sector&#8221; button_url=&#8221;#&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;0d7ddc9b-5fad-41ce-bbc3-1fa8c8b01c36&#8243; global_colors_info=&#8221;{%22gcid-m0fraqv3-qztm-9290-df11-7p07yu2mtcg6%22:%91%22header_text_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22header_text_color%22,%22button_bg_color%22,%22button_text_color%22,%22button_bg_color%22,%22button_text_color%22%93,%22gcid-8ctl9olw-qzl0-39sh-h9m4-2r68cuzkve1q%22:%91%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22%93,%22gcid-zqmeyyr1-ozjs-tdol-t9th-kdmdqxufunhr%22:%91%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_border_color%22,%22button_bg_color%22,%22button_bg_color%22%93,%22gcid-xe7ua1bg-8o1q-uq3m-f8ql-qk12tgltkuk4%22:%91%22button_border_color__hover%22,%22button_bg_color__hover%22%93}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;]\u201cWhat works in Denmark will usually work in Sweden\u201d[\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Text 50\/50&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;34b06a86-dc81-4983-919e-0fd7f286eb1b&#8221; background_color=&#8221;#E3F3F3&#8243; global_colors_info=&#8221;{%22gcid-67960481-d850-44e0-9c4e-fd5d556aad1e%22:%91%22background_color%22%93}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;20px||||false|false&#8221; custom_padding_phone=&#8221;20px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_margin_tablet=&#8221;||0px||false|false&#8221; custom_margin_phone=&#8221;||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;]<\/p>\n<p>Several international players are turning their attention to the Swedish water and wastewater market ahead of Sweden Water Expo \u2013 with opportunities in both technological development and cross-border collaboration.<\/p>\n<p>[\/et_pb_text][et_pb_divider _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_row _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_text _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;]<\/p>\n<p>Sweden\u2019s water and wastewater sector is attracting growing international interest. Ahead of Sweden Water Expo in September, attention is being directed towards Sweden from both neighbouring and more distant markets, where companies see opportunities ranging from innovation and new solutions to partnerships and business development. <\/p>\n<p>\u201cWhat works in Denmark will usually work in Sweden,\u201d says Klaus Kubstrup Kattenh\u00f8j, who is coordinating a Danish pavilion at the exhibition with several companies from Denmark\u2019s strong water sector. He points to both similarities and differences in the conditions facing the two countries. <\/p>\n<blockquote>\n<p>\u201cSweden has many large lakes and has historically had water in abundance, whereas in Denmark it has been a scarce resource. We are entirely dependent on groundwater and therefore need to work more efficiently with both drinking water and wastewater treatment.\u201d <\/p>\n<\/blockquote>\n<p>Klaus Kubstrup Kattenh\u00f8j particularly highlights Sweden\u2019s structure and its approach to environmental issues. The close relationship between the two countries makes Sweden a natural market for Danish companies. Their joint participation at Sweden Water Expo is intended to strengthen their presence in the Swedish market.  <\/p>\n<blockquote>\n<p>\u201cThere are short distances between Sweden and Denmark, both geographically and between people. Taking part in a new exhibition in Stockholm fits perfectly with our ambitions in Sweden.\u201d <\/p>\n<\/blockquote>\n<p>He also emphasises the increasing cooperation between the countries in a more uncertain global environment.<\/p>\n<blockquote>\n<p>\u201cToday, we are in many ways \u2018brothers in arms\u2019 when it comes to defence and preparedness. Sweden is ahead of us in some respects, but we can contribute expertise in water and wastewater infrastructure and new technologies.\u201d <\/p>\n<\/blockquote>\n<p>Interest is also growing beyond the Nordic region. This year, Taiwan is bringing together several companies in a joint initiative targeting the Swedish market \u2013 choosing to do so specifically at Sweden Water Expo. <\/p>\n<blockquote>\n<p>\u201cSweden is at the forefront when it comes to upgrading water and wastewater infrastructure to meet stricter environmental requirements and climate-related challenges,\u201d says Jenny Liao from Taiwan\u2019s Water Resources Agency, who is coordinating the initiative and representing companies specialising in areas such as pumps, water treatment and digital solutions.<\/p>\n<\/blockquote>\n<p>She describes the sector as technologically mature, yet still open to new technologies. At the same time, the Swedish market requires adaptation, with municipalities playing a key role in procurement processes and with both national frameworks and local conditions needing to be understood. Sweden is also seen as a gateway to the wider Nordic market.  <\/p>\n<p>Against this backdrop, the international participants are seeking more than simply selling products \u2013 they are also looking for the right partnerships.<\/p>\n<blockquote>\n<p>\u201cThe Nordic countries have made significant progress in water governance and circular solutions, while Taiwanese companies have strengths in manufacturing, cost-efficient technology and smart systems. This creates strong opportunities for synergies,\u201d says Jenny Liao. <\/p>\n<\/blockquote>\n<p>The Swedish water and wastewater sector is described as well organised, providing a stable foundation for both domestic and international companies. Although Sweden is not the largest market in terms of volume, it is highly attractive in terms of quality and level of development. For many companies, the country serves as a test market for new technologies \u2013 and as a platform for further expansion. As Sweden Water Expo establishes itself in Stockholm, it is becoming a new meeting place for international exchange around the sector\u2019s shared challenges.   <\/p>\n<blockquote>\n<p>\u00d6ppenheten f\u00f6r h\u00e5llbara och h\u00f6gpresterande l\u00f6sningar g\u00f6r Sverige till en attraktiv partner, d\u00e4r landets styrkor inom resurseffektivitet och cirkul\u00e4ra l\u00f6sningar kan kombineras med taiwanesisk teknik. Vi ser Sverige som en mycket lovande marknad, s\u00e4ger Jenny Liao. <\/p>\n<\/blockquote>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#E3F3F3&#8243; custom_padding=&#8221;30px|30px|30px|30px|false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;]<\/p>\n<h3><img decoding=\"async\" class=\"wp-image-3335648 alignnone size-medium\" src=\"https:\/\/waterexpo.se\/wp-content\/uploads\/2026\/05\/klaus-1080x540-1-300x150.jpg\" alt=\"Klaus Kattenh\u00f8j Head of Water Tech Danish Export Association \" width=\"300\" height=\"150\"><\/h3>\n<h3>Facts:<\/h3>\n<p>Klaus Kattenh\u00f8j<br \/>Title: Head of Water Tech, Danish Export Association<br \/>Role: Leads the Water Tech network within the Danish Export Association<br \/>Current: Heading the Danish initiative at Sweden Water Expo together with several water and wastewater companies.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#E3F3F3&#8243; custom_padding=&#8221;30px|30px|30px|30px|false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_days_label_text=&#8221;Days&#8221; custom_hours_label_text=&#8221;Hours&#8221; custom_minutes_label_text=&#8221;Minutes&#8221; custom_seconds_label_text=&#8221;Seconds&#8221;]<\/p>\n<h3><img decoding=\"async\" class=\"wp-image-3335680 alignnone size-medium\" src=\"https:\/\/waterexpo.se\/wp-content\/uploads\/2026\/05\/jenny-liao-1080x540-2-300x150.jpg\" alt=\"Jenny Liao\" width=\"300\" height=\"150\" \/><\/h3>\n<h3>Facts:<\/h3>\n<p><strong>Jenny Liao<\/strong><br \/><strong>Title:<\/strong> Representative, Taiwan Water Resources Agency<br \/><strong>Works with:<\/strong> International initiatives within the water and wastewater sector<br \/><strong>Current:<\/strong> Coordinating Taiwan\u2019s joint initiative at Sweden Water Expo together with companies specialising in areas including water treatment, pumps and digital solutions.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cWhat works in Denmark will usually work in Sweden\u201dSeveral international players are turning their attention to the Swedish water and wastewater market ahead of Sweden Water Expo \u2013 with opportunities [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":3335372,"parent":3335450,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"hf_cat_page":[],"class_list":["post-3335666","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/pages\/3335666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/comments?post=3335666"}],"version-history":[{"count":7,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/pages\/3335666\/revisions"}],"predecessor-version":[{"id":3335683,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/pages\/3335666\/revisions\/3335683"}],"up":[{"embeddable":true,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/pages\/3335450"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/media\/3335372"}],"wp:attachment":[{"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/media?parent=3335666"}],"wp:term":[{"taxonomy":"hf_cat_page","embeddable":true,"href":"https:\/\/waterexpo.se\/en\/wp-json\/wp\/v2\/hf_cat_page?post=3335666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}